You’ve come to the right place! 

I can HELP you! 

From clarity and confidence work to messaging development & visibility strategy, I offer high touch coaching for creators and entrepreneurs wanting to build magnetic personal brands & monetize their brilliance.

At the end of the day, you need someone to help you focus on what’s really important:

being your authentic self and finding your VIBE, VOICE & VISUALS online to help you make SALES, SALES, SALES! (and a lil more… sales.)

Discover how to build an impactful personal brand around your unique message

without creating cringey content or spending hours on social media.

I help you build your brand wherever you are in your marketing journey.

I’m here to help you take action – and sometimes messy action is better than perfect in action! 

WORKING WITH ME MEANS BUILDING YOUR BRAND FROM THE INSIDE OUT.

We work on 3 things and we make sure they are all aligned.

backpack

Your Brand

Craft Your Magnetic Game Plan

  • Transform your brand into a magnetic plan that allows you to be yourself authentically while establishing your expertise.

Effortlessly Attract Your Tribe

  •  Effortlessly draw your perfect audience towards you with clear messaging.

Refine Your Message & Make a Lasting Impact

  • Share incredible thought-provoking content that refines your message and leaves a lasting impact.

+     You    +

Find Your Hidden Gems

  • Tap into the extraordinary power within you by uncovering your captivating vision, heartfelt message, and one-of-a-kind unique value.

Break Through Barriers

  • It’s time to break through the barriers that have held you back, keeping you in the shadows of your true potential.

Give Your Greatness to the world!

  • Get ready to share your awesomeness and soar to heights you never thought possible.

 

YOU ARE YOUR BRAND! 

Your Business

Turn Your Passion into Profit

  • Transform your brand into an ingenious business model that allows you to turn your passion into profit, all on your own terms.

Find Your Freedom & Amplify Impact

  • Break free from limitations and create a world of financial freedom while amplifying your impact.

Write Your Success Story

  • Get ready to write your own success story and make a lasting difference in the world, one inspired step at a time.

It's an absolute pleasure to write this testimonial for Tara focusing on brand clarity, and the experience has been truly enlightening.

From day one, Tara demonstrated an impressive understanding of brand development. Her unique approach combines insightful probing, attentive listening, and an uncanny knack for unraveling the nuances of a brand's identity. It is this approach that has allowed me to understand and articulate the potential essence of my future brand.

Although my brand is still in the formative stages, Tara has guided me in laying a solid foundation based on clarity and authenticity. She simplifies complex concepts about branding and presents them in a way that's not just easy to understand, but easy to visualize in a practical context. I am now much more prepared and confident about bringing my brand to life, thanks to Tara.

While Tara's expertise in brand development is unquestionable, it is her talent for empowering others that truly sets her apart.

Though I am still in the early stages of building my brand, Tara's guidance has had a profound impact on my progress. I am looking forward to implementing the strategies we've discussed and seeing my brand grow.

I wholeheartedly recommend Tara to anyone seeking expert guidance on brand clarity. She offers not just a service, but a true partnership in your brand development journey.

Tara, thank you for your invaluable insights, and your dedication to excellence. I am truly excited about what lies ahead for my brand, thank you!

- Shirley

So How Do We Do It?

Blaze Your Brand Trail:
My Guide to Building a Thriving Brand

UNCOVER THE POWER OF YOUR STORY- Where Your Trail Begins

Your initial step towards establishing a robust brand is to comprehend your narrative. By delving into your story, you can unearth your brand’s mission and carve out a specific niche. However, before embarking on this journey, it is crucial to identify your strengths, skills, and the specific market you belong to. This critical step will lay the foundation for all your future endeavors, ensuring that your brand is not only authentic but also aligned with delivering optimal outcomes for your ideal customers.

colorful backpack with the number 2

IDENTIFY YOUR PERFECT CLIENT- Who You'll Guide on Your Journey

Creating a brand that truly stands out in the online world and fosters a strong community takes a bit of elbow grease. You can’t just slap together a pretty logo and call it a day. No, you need to do the legwork to understand who the “right” people are for your brand. By conducting thorough market research, you can get inside the minds of your ideal clients and really grasp their struggles, desires, and needs to get from point A to B. This understanding is absolutely crucial in communicating the unique problem you solve for your customers and how it can benefit them.  This stage sets the foundation for your entire marketing strategy, paving the way for greater success and impact.

MASTER YOUR MESSAGING- Blazing Your Trail

This is the whole enchilada!  

NAIL YOUR OFFER- Unveiling Your Treasure Chest: Develop an Irresistible Offer

To successfully market your brand, you must exude confidence in your offer. Once you’ve identified what you bring to the table and your audience’s requirements, it’s crucial to develop your signature offer, specifically your brand framework. What steps should you take your paying clients through to provide optimal support? After you’ve established your offer (we’ll work on this), you can convey how your product resolves your ideal customer’s issue/pain point (offer positioning) and assert your expertise (brand messaging- you are the expert). This synergy is MARKETING GOLD! Pop the Champs, baby!

BUILD YOUR BRAND PERSONALITY-Packing All The Essentials

And let’s remember one thing… You can’t go on the trek in your jammies… So what about the visuals? I gotcha, Boo. Now is the time to bring your brand to life! Sing it baby! Now we are going to match your voice to your visionFONTS, COLORS, MOOD BOARDS, DESIGN ELEMENTS… And we are going to make sure they are cohesive throughtout all of your channels. That’s the fun part, as a branding expert and graphic designer, we can shimmy on down to those dollah dollah bills y’all.

What to Expect on Your Coaching Journey with Me:

My Coaching Approach:

  • Trailblazing Mindset: We’ll ditch the limitations and embrace a bold, creative approach to building your brand.
  • Clarity & Focus: Through strategic exercises, we’ll uncover your brand’s unique essence and define your path to success.
  • Empowerment & Support: I’ll guide you every step of the way, equipping you with the tools and strategies you need to thrive.
  • Action-Oriented: Expect actionable steps and ongoing support to ensure you move forward with confidence.

Program Options:

What You Can Achieve:

  • A crystal-clear brand message that resonates with your ideal audience.
  • A powerful brand story that ignites excitement and builds trust.
  • Marketing materials and website copy that convert visitors into customers.
  • Increased brand awareness and engagement.
  • The confidence to effectively communicate your brand value.
  • Develop a brand identity that truly resonates with your audience and attracts your ideal clients.
  • Craft a Magnetic Message.
  • Learn to communicate your brand story with clarity and captivate your audience.
  • Gain a deep understanding of your brand and feel empowered to take charge of its future.
  • Take Action with Purpose: Develop a sustainable strategy to achieve your brand goals and growth potential.
  • Become a Trailblazer: Position yourself as a leader in your industry, blazing a new path for your brand and inspiring others.

"Don't follow the path.
Go where there is no path and leave a trail."
- Ralph Waldo Emerson